Not everything Kim Kardashian touches turns to gold; her book, Selfish, is an official flop
Whether she’s helping create a thriving TV franchise or developing a booming online app, Kim Kardashian seems to have the magic touch when it comes to branding success. And, given just how successful most all of Kim’s endeavors are, the saying “Strike while the iron is hot!” may have been the logic behind the decision to publish a…