The Kylie Jenner Shop website launches, basically sells out in hours

KylieJennerShop.com sells out The Kylie Jenner Shop

Another day, another episode of Keeping Up With The Kardashiantrepreneurs… Just one day after we reported on Khloe Kardashian breaking a fashion industry sales record with the launch of her Good American denim line, lil sister Kylie had a HUGELY successful launch for her highly anticipated web shop, selling out of nearly everything listed on the site in less than 12 hours!

The Official Kylie Jenner Shop launched at 10AM PST Saturday morning and Kylie quickly updated her fans. “Live!!” she wrote on multiple social media platforms. “This traffic is INSANE! Thank u guys 💋”

Fast forward about seven hours and you get the impression that Kylie’s shop was about like a Walmart on Black Friday. “We are sold out of almost everything on Kylie Jenner Shop online!!!” Kylie wrote. “Wow! Thank you guys for making this launch so special. Check out KylieJennerShop.com to see what’s left. Xoxo”

I did what Kylie said and went over to KylieJennerShop.com to see what was left, and the answer was two hats and basically anything that you couldn’t wear on your body, i.e. phone cases and a calendar. Here is a screen cap of the store with red exes on everything that is sold out — click to enlarge:

The Kylie Jenner Shop website launch sells out pretty much

And here’s a quick video of all the merchandise that used to be available:

The whole @thekylieshop opens in 30 minutes!!!! On KylieJennerShop.com !!! 🙌🏼🙌🏼❤️

A video posted by Kylie (@kyliejenner) on

Congratulations to Kylie on expanding her in demand brand from cosmetics to apparel and accessories! I’m guessing maybe shoes are next?

As a result of the run on Kyliewear, all you procrastinatin’ boyfriends out there are pretty much SOL. If you don’t want to shell out the big bucks on eBay (if you’re lucky), then you’d better head down to Victoria’s Secret and Michael’s craft store and get to making your own pair of Kylie panties.

And just so you know what they’re supposed to look like, I’ll wrap things up with a parting shot of Kylie wearing a rare and out of print (for now) set of matching Kylie bra and panties:

Kylie Jenner wearing Kylie underwear



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  • Harper

    I weep for our youth.

    • Tabitha

      I was literally just thinking the same thing and how mortifiying it is that people will just by her stuff off the shelves. The designs wreak of narcissism.

    • Bruja

      I point and laugh at ’em.

      The dumb ones are gonna be easy as hell to spot now.

  • twelfthnight

    So she basically used the logo from her lip kits and her name and put it on everything, and put out tee shirts with just a rectangular picture of her on them? I gotta hand it to her, she has the idiot market absolutely cornered.

  • beezow

    Kylie Jenner doesn’t even have Kylie Jenner lips.

  • SciLife

    I teach high school and let me tell you, girls these days have some mad makeup game. With all these online tutorials and “lip kits”… They are actually very talented. I looked so gross when I tried to wear makeup in high school haha No one taught me and we didn’t have YouTube.

  • sherri willis

    Supporting Tyga is expensive…..lol

  • FR

    Why would any female want Kylie’s name (in KISS letters) on her panties?