It’s not uncommon for celebs to diversify their portfolio and expand their empire to other arenas outside of Hollywood. Jessica Alba has The Honest Co., Justin Timberlake owns MySpace, and now A-lister Scarlett Johansson is opening her very on popcorn store located in Paris (of all places!).
Confused? Us too.
Apparently the explanation is simple: Scarlett loves to snack on popcorn and Paris is one of her favorite cities.
The store is called Yummy Pop, and she’s opening it with the help of her French husband Romain Mauriac. In a statement, Scarlett explained:
My hope is for Yummy Pop to become a Parisian snacking staple and a symbol of friendship between my two most beloved cities, Paris and New York. It has been a dream of mine and my family for several years to bring our favorite American snack to our favorite European City!
And if you’re assuming this is any ol’ popcorn shop, you’d be wrong. The flavors will range from simple (like caramel corn) to out of this world (like truffled parmesan and sage).
Scarlett used the help of fancy New York City chef Will Horowitz to come up with the flavors.
According to The Independent, the A-lister will be working in the store and serving popcorn herself though were betting those times will be few and far between. Scarlett’s sister-in-law will handle the day-to-day operations of managing the popcorn shop.
What do you think of Scarlett’s new business venture?