Ben Flajnik to star in new E! reality series

Former Bachelor star Ben Flajnik is heading back to reality TV (in case you haven’t gotten enough of him) in an all new reality series coming soon to the E! Network and this time around, he’s not trying to find his soul mate. He’s just running the business that he and a couple of friends started years ago. But don’t worry, it won’t be all business, his sister and close friends will be on the show as well.

“It will be about the day-to-day business of the company,” an insider explains to Wetpaint. “Both from the wine-making and the marketing angles. Right now, the show is in the very early stages,” the insider notes. “Contracts haven’t even been signed. But things are moving along.”

According to Envolve’s official website, Ben Flajnik and his childhood friend Mike Benziger established their wine brand as a means to put a long time dream to rest; start a wine brand together that celebrates organic and biodynamic wines and their hometown of Sonoma….and have fun doing it. Danny Flay later joined their team as the resident marketing and brand development expert.

Evolve Winery’s profile on Yelp has received 4 stars which is pretty impressive, but the reviews are mixed, with some loving Ben’s spot and others not feeling it. Check what people had to say below:

“Great wine, great people, great location, lots of fun.”

“Totally different vibe than any tasting room you’ve every been too.  This isn’t a spot to quickly breeze in and out of, but a comfortable setting to sip some wine, hang out with friends and meet some new ones.”

“Poor service. Wasn’t impressed with the wines.  Envolve was recommended to our group because of supposedly impressive white wines…or not.  I love white wines. Envolve white wines…not so much. Then add bad service.  I don’t plan on visiting here again.”