The Kardashian’s weight loss supplement company Quick Trim just launched in the U.K., and their marketing (by Guerilla) is both brilliant and kind of terrifying.
Kim was at a bunch of launch parties and what not, but they also put giant projections of the American reality princess on timeless iconic London landmarks like Big Ben and Marble Arch. The Brits have been invaded! And I don’t think they can fight back. Possibly they can rally up Katie Price to defend themselves, but I think she moved to L.A. so they’re defenseless against this.
I can’t imagine being an American tourist in London and seeing freakin’ Kim Kardashian on Big Ben! That’s the #1 reason Americans come to England, to take a break from Kim Kardashian (#2 is the accents.) And there she is, bigger than ever!.