Puma knows an opportunity when they see one.
Nike has been the first, and only so far, sponsor to promise fidelity to Tiger Woods despite his infidelity, and Puma is taking advantage of that PR misstep by reportedly offering a sponsorship to Tiger’s spurned wife, Elin Nordegren, according to TMZ.
The company says Elin is “a good brand fit” for their Swedish-inspired clothing line Tretorn.
